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Campaign solutions

We often do a variety of projects with our clients, holding together campaigns that encompass mail, web, point of purchase, ads and more. It saves our clients big money when they are not overlapping multiple agencies, AND they get better results because we approach all our projects with an accountability that you don't find in other agencies and studios!

 

PhotoAccess.com

This is a great example of multiple projects with a client. We did direct mail lead generation, a catalog used for a number of purposes including consumer sales AND business funding generation, point of purchase, space advertising, and even some of their corporate id work.

Fairbanks Ranch:
real estate development

Another example of multiple projects. For Watt Industries we were developing sumptuous brochures for their exclusive properties at Fairbanks Ranch. In addition, we developed the entire space ad group for newspaper, magazines and other publications. Our campaign won a MAME award for creativity and compelling salesmanship for the Real Estate industry.

DVC Direct: digital video clips

In this case, our client had us do direct mail, space advertising, and their logo and corporate ID materials.

This company had a 'First' -- selling low cost and royalty free video clips. They had such a massive collection (both are much-in-demand camera operators for the entertainment industry) that the hardest part was figuring out how to show the breadth of selection and the quality. This company was bought out by DG-USA and while the logo is no longer in use, the work we did toward selling the product and proving its value in the market did the job for our client.

Dr. Cynthia Boxrud: cosmetic surgery

Cosmetic surgery ina small private practice has its start-up costs, and Dr. Boxrud faced this in her first year of practice. Space advertising seemed to be a necessity but the cost was enormous. She also was very concerned about looking legitimate -- the Doctor was highly specialized for eye surgery with a specialty in opthomology, so we wanted to play that up. The ad series not only paid for itself quickly, but we advised her on using media in different zones to regulate traffic and cost. In short order, her office became as busy as she wanted it to be...and she got respect!

 

Integrity Music: Feel the Presence of God

This is a great example of multiple projects with a client. We began doing ad testing, and this ad became their big winner! Instead of focusing on a product premium (still present, but not as large), we focused on the premium that this particular market would most value -- to feel the presence of God in their lives.

From this test we also developed direct mail which handily beat their controls, and they used the concept as a test within a variety of other products in their collection.